I've been ranting and raving for a while now about how I believe that the musicians and artists who aren't afraid to embrace social networking, put themselves out there and really mix it up a little bit with their audiences are going to be the ones who stand to benefit the most from whatever eventually falls out from what's happening in the music industry.
A great example of doing just that is this video for Wendy & Lisa's "Salt & Cherries". They asked fans to shoot video of themselves, send it in and this is the result...
They're all over Twitter and MySpace and Facebook and the good ol' fashioned interwebs. Check them out, make friends and buy their new album!
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